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Advisor(s)
Abstract(s)
Esta dissertação apresenta como ambição o estudo e compreensĂŁo do design de figurino, no cinema bem como, o guarda-roupa de filmes que se constituĂram como fenĂłmenos culturais e inspiram criadores de moda na sua criação de coleçÔes de vestuĂĄrio. No presente estudo, numa primeira fase de pesquisa e enquadramento teĂłrico, investigam-se acontecimentos histĂłricos que influenciaram a moda, celebridades como Ăcones de moda, relação acontecimento/coleção de moda como oportunidade de negĂłcio e o inĂcio do figurinismo e a sua influĂȘncia na moda. A importĂąncia simbĂłlica e anĂĄlise do conceito de âThe Hunger Gamesâ sĂŁo de igual modo estudadas. Assim como, todos os produtos inspirados neste sucesso mundial, sejam eles ao nĂvel de acessĂłrios, vestuĂĄrio ou maquilhagem.
Com base no fenĂłmeno mundial, literĂĄrio e cinematogrĂĄfico âThe Hunger Gamesâ, a aplicação prĂĄtica deste estudo Ă© criar e lançar numa plataforma on-line, trabalhada especificamente para a marca com uma coleção de doze coordenados, para o pĂșblico jovem, feminino e masculino. Tendo como principal objectivo corresponder as espectativas dos fĂŁs, apresenta-se uma linha comercial de vestuĂĄrio, que reflita em simultĂąneo as inspiraçÔes dos filmes e as tendĂȘncias de moda.
Ă semelhança de fenĂłmenos anteriores estudados, âThe Hunger Gamesâ Ă© um fenĂłmeno no qual se espera que uma coleção desenvolvida sobre esta temĂĄtica seja um sucesso no mercado. Tendo em conta as tendĂȘncias e inspiraçÔes, pĂșblico-alvo, e expectativas futuras, Ă© criada a marca In Games.
A dissertação finaliza com a apresentação do site, onde sĂŁo visĂveis as peças de vestuĂĄrio materializadas.
This dissertation presents as is ambition the study and understanding of costume design, on cinema, as well as, the wardrobe of films that formed as cultural phenomena and inspire fashion designers in their creation of collections of clothing. In the present study, an early stage of research and theoretical framework, we investigate concepts such as historical events that influenced fashion, celebrities as fashion icons, the relationship event / fashion collection as a business opportunity and the beginning of costume design as influence on fashion. The symbolic importance and analysis of the concept of 'The Hunger Games' are similarly studied. Like all products inspired this global success, whether the level of accessories, clothing or makeup. Based on the worldwide phenomenon, literary and film 'The Hunger Games', the practical application of this study is to create and launch an online platform, crafted specifically for the brand with a collection of twelve coordinated, for the young, female and male audience. Its main goal is match the expectations of fans, presents a trade clothing line that reflects simultaneously the inspirations from movies and fashion trends. As in previous phenomena studied, âThe Hunger Gamesâ is a phenomenon in which one expects a collection developed on this theme is a success in the market. Given the trends and inspirations, target audience, and future expectations, the brand is created In Games. The dissertation concludes with the presentation of the site, where they are visible pieces of clothing materialized.
This dissertation presents as is ambition the study and understanding of costume design, on cinema, as well as, the wardrobe of films that formed as cultural phenomena and inspire fashion designers in their creation of collections of clothing. In the present study, an early stage of research and theoretical framework, we investigate concepts such as historical events that influenced fashion, celebrities as fashion icons, the relationship event / fashion collection as a business opportunity and the beginning of costume design as influence on fashion. The symbolic importance and analysis of the concept of 'The Hunger Games' are similarly studied. Like all products inspired this global success, whether the level of accessories, clothing or makeup. Based on the worldwide phenomenon, literary and film 'The Hunger Games', the practical application of this study is to create and launch an online platform, crafted specifically for the brand with a collection of twelve coordinated, for the young, female and male audience. Its main goal is match the expectations of fans, presents a trade clothing line that reflects simultaneously the inspirations from movies and fashion trends. As in previous phenomena studied, âThe Hunger Gamesâ is a phenomenon in which one expects a collection developed on this theme is a success in the market. Given the trends and inspirations, target audience, and future expectations, the brand is created In Games. The dissertation concludes with the presentation of the site, where they are visible pieces of clothing materialized.
Description
Keywords
The Hunger Games Cinema e Moda Design de Moda Guarda-Roupa No Cinema Marca In Games