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| 8.45 MB | Adobe PDF |
Advisor(s)
Abstract(s)
Fruto da consciencialização do tempo como algo efémero e de uma sociedade que se
sente cada vez mais apressada, é clara a tendência do design de produtos que procura
privilegiar um lado mais humanizado dos objetos. Por um lado, a indústria oferece uma
maior capacidade técnica, ao materializar produtos acessíveis e prontos a dar resposta.
Por outro, observamos uma crescente tendência da recuperação de um lado mais
emocional que pretende reaver tempos passados numa tentativa, talvez inocente, de
reviver memórias que reflitam a nostalgia de uma sociedade cada vez mais industrial e,
simultaneamente, mais esquecida.
Este documento, assumidamente autoral, procura descrever todas as etapas no
desenvolvimento de uma coleção de loiça de café para um cenário familiar. Mas mais que
um conjunto de peças, representa um conjunto de experiências que enfatiza a valorização
do tempo como momento de partilha e apreciação, através de um ritual que se perpetua
desde a antiguidade até aos dias de hoje pelo seu forte cariz social e cultural, carregado
de simbolismo.
Sobre relações, refletindo a diversidade de pessoas e histórias em volta da mesa, este
trabalho descreve projeto e discute projeto através da utilização de uma base
bibliográfica que promove a reflexão crítica ao expor diferentes conceitos que, numa
perspetiva evolutiva, resultam inevitavelmente em escolhas necessárias para a conclusão
do produto, detalhando o processo criativo do mesmo e a forma como foi influenciado
de fase para fase.
O produto resultante, matriz de todo o conhecimento exposto ao longo do documento,
procura transmitir uma ideia de partilha num contexto convidativo e emocional,
trazendo consigo alguma “alma” para os produtos e refletindo um espaço comum e o
principal interveniente da cultura portuguesa – a mesa.
As a result of the awareness of time as something ephemeral and of a society that feels increasingly rushed, there is a clear trend in product design that seeks to privilege a more humanized side of objects. On one hand, the industry offers a greater technical capacity, by materializing affordable products that are ready to serve. On the other hand, we observe a growing trend towards the recovery of a more emotional side that intends, perhaps in an innocent attempt, to revive memories that reflect the nostalgia of an increasingly industrial and simultaneously forgotten society. This admittedly authorial document is meant to describe the different stages during the development of a set of coffee tableware collection for a familiar scenario. But more than a collection, it represents a set of experiences meant to emphasize the value of time as a moment of sharing and appreciation, through a ritual that has been perpetuated since antiquity until the present day by its strong, social and cultural nature, loaded with symbolism. About relations, reflecting the diversity of both people and their stories around the table, this report describes and discusses project using a bibliographic base that promotes critical reflection by exposing different concepts which, in an evolutionary perspective, inevitably result in necessary choices for the completion of the product, detailing its creative process and how it was influenced from phase to phase. The final product, matrix of all the knowledge exposed throughout the document, reflects the idea of sharing in an inviting and emotional context, bringing “soul” to the products by reflecting a common space and the main player in Portuguese culture - the table.
As a result of the awareness of time as something ephemeral and of a society that feels increasingly rushed, there is a clear trend in product design that seeks to privilege a more humanized side of objects. On one hand, the industry offers a greater technical capacity, by materializing affordable products that are ready to serve. On the other hand, we observe a growing trend towards the recovery of a more emotional side that intends, perhaps in an innocent attempt, to revive memories that reflect the nostalgia of an increasingly industrial and simultaneously forgotten society. This admittedly authorial document is meant to describe the different stages during the development of a set of coffee tableware collection for a familiar scenario. But more than a collection, it represents a set of experiences meant to emphasize the value of time as a moment of sharing and appreciation, through a ritual that has been perpetuated since antiquity until the present day by its strong, social and cultural nature, loaded with symbolism. About relations, reflecting the diversity of both people and their stories around the table, this report describes and discusses project using a bibliographic base that promotes critical reflection by exposing different concepts which, in an evolutionary perspective, inevitably result in necessary choices for the completion of the product, detailing its creative process and how it was influenced from phase to phase. The final product, matrix of all the knowledge exposed throughout the document, reflects the idea of sharing in an inviting and emotional context, bringing “soul” to the products by reflecting a common space and the main player in Portuguese culture - the table.
Description
Keywords
Influência Consequência Design Identidade Mesa Narrativa Poética Processo Projeto Ritual