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Abstract(s)
Esta investigação pretende refletir sobre o tema do empreendedorismo cultural,
procurando compreender em que consiste, se o empreendedorismo, dada a sua natureza,
não comporta uma dimensão intrinsecamente cultural bem como averiguar qual o
impacto que o empreendedorismo cultural pode ter no dinamismo de uma cidade,
nomeadamente na cidade da Covilhã.
Para o efeito, foram selecionados como alvo de estudo dois projetos inovadores e
culturais desenvolvidos na cidade da Covilhã, “A Tentadora” e “New Hand Lab”. Ambos
têm contribuído para preservar e requalificar as marcas identitárias da cidade da
Covilhã, uma cidade da lã manifestamente relacionada com a indústria fabril. Pretende
ainda refletir sobre as motivações e os fatores impulsionadores e limitadores
encontrados na atividade empreendedora. Assim, o delineamento metodológico
consistiu num levantamento bibliográfico e pesquisa compreendendo análise de
conteúdo e metodologias qualitativas como a observação e entrevistas com os mentores
destes projetos culturais para melhor compreender algumas questões inerentes ao seu
impacto na cidade.
This investigation intends to reflect on the theme of cultural entrepreneurship, try to understand what it consists of, if entrepreneurship, given its nature, does not have an intrinsically cultural dimension, as well as to investigate what impact cultural entrepreneurship can have on the dynamism of a city, namely in the city of Covilhã. For this purpose, two innovators and cultural studies advanced in the city of Covilhã, “A Tentadora” and “New Hand Lab”, were selected as study targets. Both projects have contributed to preserving and requalifying as identity marks for the city of Covilhã, a city of wool clearly connected with an factory industry. Still intends to reflect on the motivations and the boosters and limiting factors found in the entrepreneurial activity. Thus, the methodological delimitation consisted of a bibliographic survey and research comprising content analysis and qualitative methodologies such as observation and interviews with the mentors of these cultural projects to better understand some questions inherent to their impact on the city.
This investigation intends to reflect on the theme of cultural entrepreneurship, try to understand what it consists of, if entrepreneurship, given its nature, does not have an intrinsically cultural dimension, as well as to investigate what impact cultural entrepreneurship can have on the dynamism of a city, namely in the city of Covilhã. For this purpose, two innovators and cultural studies advanced in the city of Covilhã, “A Tentadora” and “New Hand Lab”, were selected as study targets. Both projects have contributed to preserving and requalifying as identity marks for the city of Covilhã, a city of wool clearly connected with an factory industry. Still intends to reflect on the motivations and the boosters and limiting factors found in the entrepreneurial activity. Thus, the methodological delimitation consisted of a bibliographic survey and research comprising content analysis and qualitative methodologies such as observation and interviews with the mentors of these cultural projects to better understand some questions inherent to their impact on the city.
Description
Keywords
Cultura Empreendedorismo Empreendedorismo Cultural Identidade Património