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Authors
Abstract(s)
O turismo de eventos é visto, atualmente, como uma ferramenta fulcral para o
desenvolvimento, não só do turismo, mas também da economia, da comunidade e
basicamente de todos os fatores que podem influenciar o crescimento das localidades.
O presente relatório relata as tarefas desempenhadas na produção e organização de
eventos no concelho de Aguiar da Beira e na comunicação visual e escrita do município.
Para além disso, apresenta também um estudo acerca do modelo de turismo de eventos
praticado no município, os problemas que ele acarreta e algumas propostas de solução
para esses mesmos problemas.
A experiência como estagiário foi realizada na Câmara Municipal de Aguiar da Beira no
gabinete de comunicação, entre os meses de outubro e janeiro do ano de 2022.
Event tourism is currently seen as a key tool for developing not only tourism, but also the economy, the community and basically all the factors that can influence the growth of localities. This report describes the tasks performed in the production and organization of events in the council of Aguiar da Beira and in the municipality's visual and written communication. It also presents a study of the event tourism model practiced in the municipality, the problems it entails and some proposed solutions to these problems. My experience as an intern took place at Aguiar da Beira Town Hall in the communications office between October and January 2022.
Event tourism is currently seen as a key tool for developing not only tourism, but also the economy, the community and basically all the factors that can influence the growth of localities. This report describes the tasks performed in the production and organization of events in the council of Aguiar da Beira and in the municipality's visual and written communication. It also presents a study of the event tourism model practiced in the municipality, the problems it entails and some proposed solutions to these problems. My experience as an intern took place at Aguiar da Beira Town Hall in the communications office between October and January 2022.
Description
Keywords
Câmara Municipal de Aguiar da Beira City Branding Comunicação Eventos Impactos no Turismo. Stakeholders Turismo de Eventos