| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 1.3 MB | Adobe PDF |
Authors
Advisor(s)
Abstract(s)
Esta pesquisa tem como objetivo conhecer de que forma a utilização da TI e cloud
computing nas empresas contribuem para alterar a posição competitiva de uma
empresa. Depois de analisar a literatura, foi recolhida uma amostra de 96
respondentes, obtida através de aplicação de questionário on-line.
Em primeiro lugar com o estudo desta amostra pretendeu-se conhecer quais os principais
construtos que caracterizam a utilização das TI e da cloud computing. Efetuou-se uma análise
fatorial onde se chegou a 7 fatores: Fator 1- Influência da TI; Fator 2 – Utilização estratégica da
TI; Fator 3 - Recursos tecnológicos; Fator 4 - Recursos humanos; Fator 5 – Utilização
operacional da TI; Fator 6 – Efeitos da cloud computing e Fator 7 - Capacidades gerenciais.
Conhecendo estes fatores optou-se depois por conhecer os perfis de utilização. Para tal recorreuse a uma análise cluster e a uma análise discriminante, onde foram identificados 7 perfis de
utilização. Destes perfis 4 apresentam uma utilização elevada ou ampla destas tecnologias de
forma que podem estar em vantagem ou paridade competitiva e 3 apresentam uma utilização
relativamente baixa ou restrita destas tecnologias, pelo que podem estar a ficar numa situação
de desvantagem competitiva.
Conclui-se ainda, que apesar das empresas entenderem os benefícios e vantagens da
utilização da cloud computing, muitas empresas não investem nos seus recursos e
capacidades internos, não alcançando vantagem competitiva.
This research aims to know how the use of IT and cloud computing in companies contribute to change the competitive position of a company. After reviewing the literature, it was collected a sample of 96 respondents, obtained through the application online questionnaire. Firstly, the study of this sample aimed to identify the main constructs that characterize the use of IT and cloud computing. It was performed a factor analysis which was arrived at 7 factors: Factor 1 - IT influence; Factor 2 - IT strategic use; Factor 3 - technological resources; Factor 4 - human resources; Factor 5 - IT operational use; Factor 6 - cloud computing effects and Factor 7 - managerial capabilities. Knowing these factors, it was then decided to get to know the usage profiles. To this end, a cluster analysis and a discriminant analysis were used, where seven usage profiles were identified. Of these profiles, 4 present a high or wide use of these technologies so that they can be in competitive advantage or parity and 3 present a relatively low or restricted use of these technologies, so that they can be in a situation of competitive disadvantage. It is also concluded that although companies understand the benefits and advantages of using cloud computing, many companies do not invest in their internal resources and capabilities, not achieving competitive advantage.
This research aims to know how the use of IT and cloud computing in companies contribute to change the competitive position of a company. After reviewing the literature, it was collected a sample of 96 respondents, obtained through the application online questionnaire. Firstly, the study of this sample aimed to identify the main constructs that characterize the use of IT and cloud computing. It was performed a factor analysis which was arrived at 7 factors: Factor 1 - IT influence; Factor 2 - IT strategic use; Factor 3 - technological resources; Factor 4 - human resources; Factor 5 - IT operational use; Factor 6 - cloud computing effects and Factor 7 - managerial capabilities. Knowing these factors, it was then decided to get to know the usage profiles. To this end, a cluster analysis and a discriminant analysis were used, where seven usage profiles were identified. Of these profiles, 4 present a high or wide use of these technologies so that they can be in competitive advantage or parity and 3 present a relatively low or restricted use of these technologies, so that they can be in a situation of competitive disadvantage. It is also concluded that although companies understand the benefits and advantages of using cloud computing, many companies do not invest in their internal resources and capabilities, not achieving competitive advantage.
Description
Keywords
Cloud Computing Recursos e Capacidades Tecnologia da Informação Vantagem Competitiva