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Online relationship management and digital participation in the political sphere: a communicative myth?

dc.contributor.authorGonçalves, Gisela
dc.contributor.authorSerra, Paulo
dc.date.accessioned2016-05-05T08:17:22Z
dc.date.available2016-05-05T08:17:22Z
dc.date.issued2015
dc.description.abstractGrounded in relationship management and political public relations theory, this study takes a critical look at politician-citizen online relationship building in non-electoral periods. Using the example of Portuguese political parties as a case study, participatory tools available on parties’ websites, the interactive exchange observed and interviews with political communication managers are analysed to reflect on the Internet’s potential for heightening citizen participation. Main results indicate that providing information is a predominant function over promoting interaction and that political parties offer online spaces for citizens to discuss and debate online but hardly join the conversation.pt_PT
dc.identifier.citationGonçalves, G. & Paulo Serra, J. (2015). Online relationship management and digital participation in the political sphere: a communicative myth? in Ana Duarte Melo, Ian Somerville & Gisela Gonçalves, Organisational and Strategic Communication Research: European Perspectives II (pp. 9-26), Braga: CECSpt_PT
dc.identifier.issn978-989-8600-36-3
dc.identifier.urihttp://hdl.handle.net/10400.6/4167
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherCECS, U.Minhopt_PT
dc.subjectRelações Públicaspt_PT
dc.subjectPolíticapt_PT
dc.subjectMedia digitalpt_PT
dc.subjectEsfera digitalpt_PT
dc.titleOnline relationship management and digital participation in the political sphere: a communicative myth?pt_PT
dc.typebook part
dspace.entity.typePublication
oaire.citation.endPage26pt_PT
oaire.citation.startPage9pt_PT
oaire.citation.titleOrganisational and Strategic Communication Research: European Perspectives IIpt_PT
oaire.citation.volumeOrganisational and Strategic Communication Research: European Perspectives IIpt_PT
person.familyNameGonçalves
person.familyNameSerra
person.givenNameGisela
person.givenNameJoaquim Mateus Paulo
person.identifier1592602
person.identifier.ciencia-idA313-615F-1256
person.identifier.ciencia-id6F1C-5910-6B8F
person.identifier.orcid0000-0001-7001-3622
person.identifier.orcid0000-0001-7821-3880
person.identifier.ridF-6579-2015
person.identifier.scopus-author-id26635267900
rcaap.rightsopenAccesspt_PT
rcaap.typebookPartpt_PT
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relation.isAuthorOfPublication.latestForDiscoveryd3bb474b-0661-4d54-be44-1fe3a7f40bff

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