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Advisor(s)
Abstract(s)
Para este relatório, escolhi como tema de investigação a utilização dos couros na moda
e as suas alternativas sustentáveis, demonstrando como é que este material começou a
ser usado, e como é que, de uma necessidade, passou a ser um item de luxo nos guardaroupas da sociedade atual. Com esta pesquisa, pretende-se questionar se o uso do couro
animal na moda é ou não desnecessários, conseguindo apresentar materiais de origem
biológica, que prometem ter as mesmas características, aproveitando os recursos da
natureza. Como objetivo, apresentar as especificidades de cada um destes materiais,
expondo todo o processo, desde o nascimento do animal, até à utilização da sua pele num
produto de moda, fazendo com que o seu uso seja questionado. Este objetivo será posto
em prática no estágio curricular realizado na empresa Conceição Rosa Pereira & CA,
LDA, tendo encontrado algumas dificuldades acerca da escolha dos materiais. Esta
experiência esteve muito ligada ao design do calçado da marca, mas também ao contacto
com fornecedores, à organização de eventos de moda, bem como da sua própria
campanha. Como resultado, irá ser apresentado um projeto em forma de coleção cápsula,
que foi desenvolvido a fim de atender o público da marca por conceção projetual por
materiais sustentáveis, como as novas alternativas ao couro e revisão de material
sobrante de coleções passadas.
For this report, I chose as a research theme the use of leather in fashion and its sustainable alternatives, demonstrating how this material started to be used, and how, from a necessity, it became a luxury item in the wardrobes of today's society. With this research, it is intended to question whether or not the use of animal leather in fashion is unnecessary, managing to present materials of biological origin, which promise to have the same characteristics, taking advantage of nature's resources. As a goal, present the specificities of each of these materials, exposing the whole process, since the birth of the animal, until the use of its skin in a fashion product, making its use be questioned. This goal will be put into practice in the curricular internship carried out in the company Conceição Rosa Pereira & CA, LDA, having encountered some difficulties regarding the choice of materials. This experience was very linked to the design of the brand's footwear, but also to the contact with suppliers, the organization of fashion events, as well as its own campaign. As a result, will be presented a project in the form of capsule collection, which was developed in order to meet the public of the brand by design conception by sustainable materials, such as new alternatives to leather and review of leftover material from past collections.
For this report, I chose as a research theme the use of leather in fashion and its sustainable alternatives, demonstrating how this material started to be used, and how, from a necessity, it became a luxury item in the wardrobes of today's society. With this research, it is intended to question whether or not the use of animal leather in fashion is unnecessary, managing to present materials of biological origin, which promise to have the same characteristics, taking advantage of nature's resources. As a goal, present the specificities of each of these materials, exposing the whole process, since the birth of the animal, until the use of its skin in a fashion product, making its use be questioned. This goal will be put into practice in the curricular internship carried out in the company Conceição Rosa Pereira & CA, LDA, having encountered some difficulties regarding the choice of materials. This experience was very linked to the design of the brand's footwear, but also to the contact with suppliers, the organization of fashion events, as well as its own campaign. As a result, will be presented a project in the form of capsule collection, which was developed in order to meet the public of the brand by design conception by sustainable materials, such as new alternatives to leather and review of leftover material from past collections.
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Keywords
Design Indústria Materiais Mudança